Revolutionising Streaming: Recast Unleashes a New Era of Fairness and Connection
Recast is a global streaming platform that resets what it means to stream. Making access easier, rewarding creators better, and connecting through content. Where fans pay creators per view, rather than paying a platform subscription. And where up to 80% of the income goes directly to publishers. Recast offers a fairer split for creators and fairer choices for fans.
Inhouse Type joined forces with Cravens to craft a unique and distinctive typeface exclusively for Recast. This custom font quickly emerged as a pivotal component of the platform's visual identity, leaving a lasting impression on users and becoming synonymous with the brand.